ScotPac and their Consultancy Tzu and Co wanted to get the most out of their digital media advertising and CRM platform. They specifically wanted to gain more customer data knowledge so they could use the insights gained to hone their…
Delacon’s call tracking integration with Google Analytics 4 is loved by our customers and their marketing teams and improves sales conversion rates. Allowing direct access to data including information on which ads, keywords, and other sources drive calls and sales.…
Businesses often measure their performance on how well they’re able to retain their customers. One of the most important aspects of retention is how well they communicate with their customers. Communication allows for you to learn more about your customer’s…
Due to increasing demand for Delacon’s call tracking services and partnership opportunities in the US Delacon are excited to announce that they have expanded their global footprint with the opening of their first US office in Nashville, Tennessee Delacon’s CEO…
1. Call Tracking Shows Which Marketing Activities Are Driving Calls To Your Business Save thousands of dollars on ineffective Facebook, Bing, Google ads, TV placements and publications by finding out which channels and advertising campaigns work and convert to sales.…
Enterprise level businesses that rely on sales calls coming into a call centre face a problem every day – how do they ensure that the best agents are being given the best leads? Call centre agents are often measured by…
You’d be amazed by the kinds of insights that Call Tracking data can give you about your customers. Traditionally, digital marketing has concentrated on collecting leads through online channels only. This usually means collecting customer data through form submissions, or…
You can now choose to send different SMS messages depending on the outcome of the call Delacon’s SMS360 feature, which allows you to send a post-call SMS message to your customers, has been improved again. Until now, when a customer…
Delacon’s latest feature, SMS360, lets you follow up with your customers with a post-call SMS message. If a customer uses a mobile phone to call your number, you can send them an automatic text message as soon as they hang…
Delacon’s Speech Analytics Module (SAM) provides you with the ability to automatically transcribe and analyse every phone call your business receives. The SAM can also place these calls into predefined call categories. The existing SAM Call Categoriser uses a probability…
